Principles and Applications of Pharmacoeconomics
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Who Should Participate?
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Managers, staff of marketing and sales departments, and technical staff involved in research and development of new drugs in pharmaceutical companies
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Managers and staff of insurance companies
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Administrators, doctors, and nurses of clinical sites who are conducting clinical trials
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Managers and staff in all levels of government Food and Drug Administrations
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Administrators and researchers in medical schools, pharmacy schools, biomedical research and academic institutions
Objectives
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To teach cutting edge pharmacoeconomics to China
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To promote the research of the basic and applied pharmacoeconomics in China
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To make the Chinese government aware of using pharmacoeconomics as scientific basis for policy-making in biomedical and healthcare administration as well as social insurance administration
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To make pharmaceutical companies aware of using pharmacoeconomics as a strong support for marketing and as one of the important parameters for new product research and development
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To make commercial insurance companies aware of using pharmacoeconomics as a scientific basis for formulary decision
